This Custom Necklace Features Every Single Formula One Track in Diamonds
A diamond necklace priced higher than most luxury cars made its way into the Formula One spotlight days before the 2026 season kicked off in Melbourne. It appeared at a high-profile event packed with drivers, celebrities, and cameras. When viewed up close, the design features something far more specific than just another piece of high jewelry.
A Necklace Built Around the F1 Calendar
The piece, called “La Velocità,” is a custom creation by Martin Rogers Jewelry, based in Adelaide, Australia. It has a price tag of $350,000 to $500,000, depending on the valuation, and is built with roughly 1,800 diamonds totaling about 25 carats.
Each segment of the necklace represents the layout of a Formula One circuit. All 24 tracks from the 2026 calendar are included, arranged in the same order as the season schedule, starting with Melbourne. Once you know what you’re looking at, every twist and curve lines up with real tracks that fans recognize instantly.
The Idea Took Years
Image via Canva/pixelshot
The jeweler behind the concept, Andrew Mitchell, first thought about turning racetracks into jewelry after a conversation with former Formula One driver Stefan Johansson. Mitchell then spent years refining how to turn technical track layouts into a design that looked clean and wearable.
The aim was to make it recognizable to hardcore fans without losing appeal for anyone else, and once production began, the work became intense. Crafting the piece took between 250 and 300 hours. Diamond setting alone stretched over about two and a half weeks, with long days focused on precision and symmetry.
Why It Went Viral in Melbourne
Image via Wikimedia Commons/AdrianMusolino83
The necklace made its public debut at the Adelaide Motorsport Festival, but its global moment came days later at the Glamour on the Grid ahead of the Australian Grand Prix. That’s where American model and influencer Hannah St. John wore it. Dressed in black and walking into one of the most photographed events of race week, she gave the piece the kind of exposure most designers can’t plan for.
Photos hit social media almost instantly. At first, people reacted to the scale and sparkle. Then the realization kicked in that each section was mapped directly to real-world circuits. Fans flooded comment sections, calling it everything from a piece of art to the most creative F1 accessory they had seen.
Precision Meets Motorsport Obsession
Designing the necklace came with a challenge. The track layouts had to remain accurate enough for fans to recognize. That meant repeated adjustments, testing proportions, and rebuilding sections until everything aligned.
Mitchell approached it like a technical project as much as a creative one. He grew up watching Formula One, so the details were crucial. Every curve needed to reflect the real circuit without throwing off the necklace’s overall balance. Even Hannah’s partner and F1 driver, Liam Lawson, reportedly identified multiple tracks while seeing it up close, which says a lot about how precise the execution turned out.